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RK Ravinder KhuranaDigital consultant

About

I got here the long way.So I build things that last.

A school kid struggling in Delhi's Sadar Bazar. A battery shop in Daryaganj. Then the internet, years before most people in India saw it as a career. Every step taught me the same lesson: show up, pay attention, and stay.

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01 The short version

Not planned.
Paid attention to.

  1. As a school kid

    Sadar Bazar

    Struggling, and working in one of Delhi's biggest wholesale markets, where I learned fast what makes a business trusted and a brand remembered.

  2. 1990

    The first business

    A battery shop in Daryaganj, started because rent needed paying, not because I had a career plan.

  3. 1996

    The first domain

    I booked my first domain name, out of curiosity about this new thing called the internet.

  4. 2000

    Building websites

    Commercial websites from 2000, then web apps, mobile apps and digital marketing as clients needed them.

  5. Since

    Long relationships

    Websites for policy research institutions, civil society networks and national campaigns. Some clients have stayed for over twenty years.

  6. Today

    Four disciplines, one lead

    AI and ML, web and mobile apps, digital marketing and brand building, with one accountable person.

02 What that means for you

Why it matters
when you hire me.

Budgets

I know what a tight budget feels like.

My first business started because rent needed paying. I won't sell you what you don't need, and I'll tell you when you don't need me.

Experience

I've watched every wave from inside.

Every cycle of digital change, with clients whose decisions depended on getting it right. I can tell hype from what actually works.

Loyalty

I stay after the launch.

Some clients have stayed for more than twenty years, without me chasing renewals. It's what happens when the site keeps working and someone keeps answering the phone.

Showing up consistently matters more than getting the plan right.Ravinder Khurana

03 References

Grateful for the opportunity.
Every reference can be checked.

Grateful to have built for

Institutions

IMSA. Web application (CMS) since 2002. Credited in their footer. imsaonline.com

Lokniti, CSDS. Domain registered and web application (CMS) developed by me in 2004. Credited in their footer. lokniti.org

CSDS. Web application (CMS) developed by me in 2005. Credited on their acknowledgements page. csds.in/acknowledgements

im4change. Domain registered and web application (CMS) developed by me in 2009; looked after it until 2024. Credited in their footer. im4change.org

Common Cause. All their web work since 2015. Credited in their footer. commoncause.in

The domains, the websites, and the ideas, research and words on them all belong to them, published as they send them. I am not an expert in their fields and could not have added to their work. They trusted me to develop and look after their websites, and I remain grateful for that trust.

Clients of twenty years

Businesses that have stayed for two decades

Karishma Computers. A client since 2006. karishma.in

Green Evolutions. Swimming pools and fountains, Delhi NCR. A client since 2004. greenevolutions.com

My own businesses

Ventures I run myself, so I live with the results

Moscow Batteries. My battery business, running since 1990. moscowbatteries.com

indirapuram.com. My own local website for Indirapuram, Ghaziabad. indirapuram.com

Many became clients because they were kind enough to give me an opportunity. I can't sleep without thanking them in my mind. Because of them, I was able to develop many other websites and web applications. BPB Publications went out of their way to help me; I have not yet been able to return enough, and I would love to.

04 Ways to work with me

Four ways in.
One way of working.

Consulting

AI, apps, marketing and brand

Digital work that earns its keep, built once and built right.

See what I do →

Parents

ParentsCoach

A free conversation for parents who sense something is being missed.

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AI

AI consulting

One real task, proven on your own examples before you spend.

How I work →

Students and parents

The careers guide

Ten everyday tasks for nine professions, with AI to try on each, free.

Try it →

05 Why “Digital Ferryman”

The boatman
who takes you across.

I call myself a digital ferryman. In old Indian stories the boatman is a humble labourer who asks for nothing but to take you across the water. That is how I think of my work: getting you across a digital problem, and then going back for the next person.

Business details: Ravinder Khurana, sole proprietor, New Delhi, India. GSTIN 07ADVPK3949G1Z0. Invoices carry the same details.

The clients I name on this site have credited my work in public, or told me I may. Others prefer not to be named, and I respect that. If you’d like to speak to someone I’ve worked with, ask. I’ll ask them first, and pass on a name only if they say yes.

Want the fuller story? The failed ventures, the family, the detail.

The longer version of how I got here, wrong turns included.

Read the full storyTalk to me

06 Writing

Latest from
the notebook.

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